Discover the course
Patient Support Program (PSP)
Strategies, limitations and experiences of a PSP
In recent years, Patient Support Programs (PSPs) are playing an increasingly strategic role within the business model of the pharma and medical device industry. Indeed, they have become part of the current debates on new care models able to guarantee the sustainability of the healthcare system.
Patient Support Programs have been recognized as important tools to help patients managing their disease, and to rationalize the resources available; regardless these are devoted to therapeutic adherence, health education, lifestyle support or any other form of chronic disease support.
- How can we implement a business strategy that can bring all the benefits deriving from the Patient Support Program into the system?
- Which company roles are involved?
- What are the DOs & DON'Ts and how can we implement a Patient Support Program?
These are just some questions that this course intends to address.
- Patient Support Programs as a strategic lever in the positioning of the pharma and device industry
- Patient Support Program - Regulatory framework and legislative boundaries
- From the concept to the management of a Patient Support Program
- Digital Patient Support Programs
- The use of the data collected through Patient Support Programs
- Cross-functionality and trans-nationality of the Patient Support Programs
- Testimony: Experience of a Patient Support Program by the pharmaceutical company
The course will be in Italian
After his studies he obtained an MBA in Business Administration in 1998. Afterwards, he worked as consultant in the field of organizational design, in the Business Process Re-engineering and in the definition of management control systems for around 10 years. He then focused on the world of healthcare in which he has been operating for more than 10 years, managing and implementing Patient Support Programs in multiple therapeutic areas. Since 2011 he works as an Operation Manager in Healthcare Network Partners (HNP) dealing with customer relationship management, managing the launch of new projects, and continuously improving services and programs.
After graduating in sociology, he obtained a master’s degree in Information Security Management in 2005 and an Executive Master’s degree in Digital Transformation & Business Strategy in 2018. He has worked in the world of Information Technology for more than 20 years. Before joining the Healthcare Network Partners (HNP) team he worked as a consultant for various healthcare projects. Since 2016 he has been IT Manager within HNP dealing with proposing and implementing digital strategies, developing software solutions for business needs and developing technology-based business ideas.
He graduated in Engineering in 1992 and subsequently followed a Global Executive MBA at Bocconi University. He has more than 20 years of experience in healthcare and has been in the world of Patient Support Programs for more than 10 years. Since 2011 he works as Business & Innovation Manager in Healthcare Network Partners (HNP) dealing with business development, internationalization and innovative business models.
After graduating in Law, in 2013 she qualified to practice the legal profession. She has been collaborating with the Astolfi e Associati law firm since 2014 where she mainly deals with pharmaceutical and health law, also addressing issues relating to the advertising of medicines and medical devices. She is also a member of the editorial board: “Review of pharmaceutical and health law”.
The course is designed for those who approach the world of Patient Support Programs and are responsible of the strategic coordination and operational management of PSP.
It addresses the management of pharmaceutical / medical device companies that operate mainly in these areas:
- Patient Engagement, Patient Experience and Patient Advocacy
- Patient support program manager
- Medical Affairs
- Marketing manager
- Market Access
- Regulatory Affairs
Interactive training with practical exercises. Discussions and questions from the audience are welcome.
Via Masaccio 19
20149 – Milano
Melia Milano is perfectly located in the most dynamic and fastest-growing district in Milan, a short walk from CityLife, a new architectural project with a shopping centre and urban garden. The historical city centre of Milan is just 15 minutes away using the nearby subway.
2 minutes walking from the metro station Lotto (M1 red line or M5 violet line)
Milan Linate airport, 12 km from Hotel Melià, is the most closest airport to the city and can be easily reached by car, bus or train
Central Station 6 km, Cadorna Station 3,5 km, Garibaldi Station 4 km
Garage Masaccio (30 mt), Garage Lotto (350 mt), Parcheggio San Siro (300 mt)
In addition to the hotel venue here is some recommended hotels for accommodation in the nearby:
Hotel Oro Blu (at 230 mt)
Hotel Portello (at 450 mt)
Hotel Montebianco (at 270 mt)
Ristorante Pizzeria La Primula, Via Spagnoletto, 19 (11 minutes by walking). Or, in 15 minutes by metro you can reach the historic city center (“Duomo” metro stop) with various restaurants.
At your arrival you will find our Staff at the Welcome Desk to greet and make you feel welcome and as comfortable as possible, providing direction and all information about the meeting, seating, refreshments.
Coffee breaks and lunch will provide a pleasant moment of refreshment. Special care about the food quality, in particular to your dietary needs or preferences, from menus of local products and flavors to vegetarian dishes.
Limited number of participants to encourage networking and discussion.
All our training facilities are safe, healthy, comfortable, aesthetically-pleasing, and accessible. They are able to accommodate the specific space and equipment needs of the training program.
Depending on the seating configuration, the room may accommodate lecture-style instruction or encourage interaction in the form of roundtable discussions. Equipped for audio/visual, Free Wi-Fi to allow everyone to connect with just one click, electric sockets.
All the information necessary for learning during the course is provided. It is recommended to bring your PC to take notes (even directly on the slides provided in PDF format). The environment is important to us and that's why we try to make this meeting an experience of environmental sustainability.
Early Bird: € 1.535,00* (until 30 April 2020)
Ordinary: € 1.755,00*
Freelance - Academy - Public Administration**: € 810,00*
* for Italian companies: +22% VAT
** Early Bird discount not applicable to Freelance - Academy - Public Administration fee
The fee includes: tuitions, teaching materials, lunches and coffee breaks, organizational office assistance, attendance certificate.
Thursday, April 30, 2020
At the end of the training, you will be able to
Be aware of the appropriate regulatory framework
Understand the various types of Patient Support Program
Understand how to design and implement a Patient Support Program
Know what resources are involved in the process
Be aware of how to identify the Key Performance Indicators (KPI) needed to measure their effectiveness
Know the different uses of the data collected in the Patient Support Programs