As a life science company, you frequently need to work with Americans. Whether your company is expanding its activities beyond the Atlantic, dealing with the US FDA or other American
partners, or welcoming American colleagues, you will be faced with the challenge of communicating with people whose culture is more different than you think.
Beyond language, if they want to be successful, your staff will need to develop an Anglo-Saxon mindset. They will have to be aware of the major cultural differences between them and their American counterparts and how to
adjust to them. They will need to know how to behave, lead meetings, and even manage American teams. Although it seems easy to work with American partners, they have a unique attitude when doing business.
Companies whose staff is not aware of these intercultural issues may not only miss business opportunities but also create long-lasting misunderstandings.
Who should attend?
Anyone in the company who needs to communicate with an American partner: from assistants who need to use the correct tone in emails to managers and executives who want to build good relationships with new collaborators.
• Introduction to the field of intercultural communication and to the issues at stake (lecture & exercises)
• The main characteristics of your own culture, work values and attitudes (exercises)
• What you need to know about your American partners (lecture & exercises)
• Discovery of the barriers to intercultural communication with Americans and how to eradicate nonverbal miscommunication (lecture & analyze of contextual narratives)
• How to concretely communicate with American partners both face-to-face and using technologies (exercises)
• How to manage an American staff (analysis of contextual narratives)
Type of Training
This is an interactive workshop based on a combination of short lectures, discussions, and individual and group study cases adapted to the specific needs of the group.
At the end of the training, you will be able to:
- Adapt to the values and customs of your American partners
- Apply your new knowledge to communicate in different situations, such as phone conversation, email, meetings, presentations and negotiations
- Manage in an environment dominated by American business culture
Sophie Le Cam-Leventhal is a specialist in international and intercultural communication. She has a Ph.D. in American studies and a Master’s Degree in communication from La Sorbonne. She has been working with American organizations on both sides of the Atlantic for more than 20 years. She also worked for the Japanese communication group Fujisankei. She currently teaches and consults in intercultural communication and American culture.